Why the business case is vital for successful projects

Juliet D'cruz

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Why the business case is vital for successful projects

An economic case should provide justifications for implementing a concept or undertaking. Before, during, and after the operation, it must serve as a reference point, from what to why it establishes a project’s tangible and intangible objectives. It serves as a reference throughout the project and allows you to assess the project’s outcomes when completed.

Need to write a Business Case

Writing a compelling business case is standard procedure in the business world. It establishes the worth of a project to a corporation. You must respond to the following questions: what, who, with whom, why, how, when, and at what cost.

Questions to ask before starting a project

To give oneself the highest chance of success, ask the following questions before or when starting a project:

  1. Is there a solid case to be made for change?
  2. Is the suggested alternative the most cost-effective option? 
  3. Is the possible deal realistic and appealing to the market?
  4. Is the proposed budget reasonable? 
  5. How will the concept be successfully delivered?

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Why does a project fail?

Many management consulting organizations (such as McKinsey and BCG) and non-profits (such as Bright line Initiative) have studied the most common factors of project failure due to these discouraging figures. They are as follows:

  1. Absence of a clear connection to the organization’s most critical strategic goals
  2. There is a lack of clear ownership and leadership from high management.
  3. There is a lack of adequate stakeholder interaction.
  4. Program and risk management skills are lacking, as is a proven strategy.
  5. The project hasn’t been split down into digestible chunks.
  6. Proposals are evaluated based on their initial pricing rather than their long-term value for money.
  7. Insufficient knowledge about and communication with suppliers
  8. Lack of efficient client, supplier, and supply chain integration

Questions to ask before starting a project

To give oneself the highest chance of project controlling, ask the following questions before or when starting a project:

  1. Is there a solid case to be made for change?
  2. Is the suggested alternative the most cost-effective option? 
  3. Is the possible deal realistic and appealing to the market?
  4. Is the proposed budget reasonable? 
  5. How will the concept be successfully delivered?

To make things easier for you, here’s a comprehensive business model that answers these five key questions:

In. Strategic case, this section must show that the project is in line with the company’s overall strategy. You’ll need to make a compelling argument for change and explain its reasoning.

  1. The business case

This section must show all of the choices that were examined. It must also suggest the alternative that offers the best value in terms of project costs and risks.

  1. Case in point:

This section must show that vendors can deliver the required goods and services at a reasonable cost. It should also include any possible contracts for products and services.

  1. The economic case

This section must indicate that the organization can afford to work on the challenge: a reasonable cost estimate for the entire investment period. At this point, you can identify your funding sources.

  1. A case study in management

This section must demonstrate that the prerequisites for success have been satisfied. It can include things like governance structures, plans, resources, change management strategies, etc.

Important points to keep in mind:

  1. As the project evolves, this document may change.
  2. It’s a technique for prioritizing tasks in a portfolio.
  3. A project must be able to be stopped at any time.
  4. Profitability studies and profit management should be developed in partnership with Finance.
  5. Contracts are procured through a procurement process.
  6. Other departments that are likely to be impacted

Finally, a strong business case isn’t sufficient in and of itself. Whether it’s to your supervisors, clients, or associates, you must sell your idea. I strongly advise you to learn more about this topic as well.

The role of the business case in project success

The business plan can serve as a beacon of hope for project success. It may hold the entire group oriented not only on their responsibilities and objectives but on how they have been giving the benefit, which is at the core of both the transformation they are executing if it is communicated effectively. The business case can be appropriately developed and maintained to:

  1. A clear statement of the worth that a program is supposed to provide.
  2. A method for prioritizing initiatives and ensuring that resources are allocated to those that add real value
  3. An ongoing method of determining if the project is worthwhile to continue
  4. It is a tool to make it easier to decide how and when the project management plan should be altered.
  5. A very okay business case dramatically improves the odds of a project’s success.

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